The Onyx Table — Social Strategy and Production
Client / ArtistThe Onyx Table
Year—
DisciplineSocial Media Strategy and Production
Credit TypeStill Human Agency Work
Role / ContributionOngoing social media strategy and content production
An ongoing content partnership designed to translate the quality of The Onyx Table's executive community into a credible digital presence.
Overview
An ongoing content partnership designed to translate the quality of The Onyx Table's executive community into a credible digital presence.
Challenge
The Onyx Table brings Black executives and senior leaders together for substantive peer conversation. Its digital presence needed to reflect the quality of that room without reducing the organization to event recaps or generic leadership quotes.
Strategic Idea
Treat content as an extension of the table: thoughtful, specific, executive-level, and rooted in collective growth.
Response / Execution
Build an ongoing social strategy and production system focused on leadership, access, economic opportunity, community, and the ideas emerging from The Onyx Table.
Build something people can feel.
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